Happy Anniversary to us! When we started 4M Communication, we knew the pillars of our business would be—what else—our 4 Ms: marketing, media, message, and momentum. And for the last four years, our team has been working hard to build those pillars.
Let’s take a look!
Marketing For those who don’t know, 4M was born out of a digital marketing agency, SEOM Interactive, and we haven’t lost our roots. Thanks to our digital backgrounds, we have been able to provide clients with data they use to enhance their overall marketing strategy. From reporting on how many people visit a client’s site through the link in a media placement to seeing how many people completed our client’s goals once they’ve arrived on the website, we have truly been able to take press beyond the page.
Media We have planned conferences, shared design tips, welcomed the New York Stock Exchange’s youngest female trader to Philadelphia, rocked a rock climbing gym grand opening, told reporters about clients’ doing ‘cool things’, landed a signed MLK Jr. Bible in a top Philly publication and so much more. To check out some of these features for yourself, take a look here.
Message If you sat down and asked us what our favorite part of the job is, we would quickly say creating content. We have loved working with clients, hearing their stories, and developing content that helps to promote and enhance their brand. From a bathroom supply company to a prom dress retailer and a folk music duo, we have had the chance to meet so many amazing business owners and tell their stories through unique and compelling messaging.
Momentum In the last four years, we have learned a ton of lessons and have grown as a company, most recently welcoming our first full-time intern and a business development associate. We have attended countless workshops, toured a few newsrooms, listened to numerous industry experts speak, and of course, continued to have tons of internal meetings and brainstorming sessions, all of which help us to perform better for our clients. We don’t plan on stopping anytime soon!
Time flies when you are having fun, and we have clearly had lots of fun working with our different clients. As you can see, we have accomplished a lot these last four years, and we are so excited to see what the next four (and beyond) bring. The best is yet to come!