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Thumbnail for A Battle of the Wire Services: PRNewswire vs. Business Wire

A Battle of the Wire Services: PRNewswire vs. Business Wire

July 20th, 2017 | Public Relations Tools

The press release. One of the oldest tools of the PR trade. Some argue that in today’s media landscape, press releases aren’t as important as they once were. Issuing a press release over a wire service is great for potentially… Read More

Thumbnail for Live on The Q: 4M’s Trip to Fox29

Live on The Q: 4M’s Trip to Fox29

May 15th, 2017 | Uncategorized

It was a cold and rainy Friday morning when the 4M team headed into the city for a fun and exciting event with the Philadelphia Public Relations Association (PPRA). We showed up to Fox 29 bright and early to watch… Read More

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Tales from a 4M Communication Intern

April 24th, 2017 | Uncategorized

It is our intern, Anthony’s, last week here with us and he wanted to share his thoughts on what it was like to be an intern at 4M Communication. We are sad to see you go, but wish you all… Read More

Thumbnail for The Perfect Pair: Traditional PR and Digital

The Perfect Pair: Traditional PR and Digital

March 30th, 2017 | Digital

Public Relations is no longer a one-and-done deal. With PR, it is important to take your message beyond the press and provide clients with data that you can use to refresh or refine your overall digital strategy. In the case… Read More

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How It All Started

February 27th, 2017 | Uncategorized

Once upon a time, about three years ago, I walked into a small office in Warminster, PA for an interview at an internet marketing company. They were looking to hire someone who would essentially be the leader of the public… Read More